As the Internet of Things grows, voice assistants are becoming more widely used. By 2020, 50 per cent of all searches will be voice.
Layby has been around in bricks and mortar stores for years. Now it has made its way into the ecommerce realm by services such as Afterpay and zipPay.
The buzzword that can be heard flying around the tech industry right now is Bitcoin. But just what is it and how does it work? If you’re like me and don’t want to get lost in all the technical details of block chain, then you’ve come to the right place. Here I’ll explain, simply, what the mysterious Bitcoin is and how it works (and how to get some).
The beginners guide to SEO. Part 1 covers the broad aspects and assumptions many businesses have going into Digital Marketing.
Amazon Spark is the latest point of difference released by Amazon, the world’s biggest ecommerce company.
With Amazon not far off our shores here in Australia, lets learn from what retailers in the US have done to survive and thrive.
Before implementing any discount-based strategies, it is important to consider your brand. Here are a few pros and cons of online store deals and discounts.
Ecommerce SEO is presently still relying on link building to gain success. Google is now only recognising legitimate link building strategies as opposed to the dodgy techniques of old.
Your marketing and promotional efforts will be the key factors that drive your success so it’s important to get it right and stay consistent.
Branding is about stepping above giving your store an emotive reason why a specific audience would choose your business over other viable alternatives.